Kerala Tourism

Kerala is state located on the tropical malabar coast of southwestern india, is one of the most popular tourist destinations in the country. Kerala is famous especially for its ecotourism initiatives. Its unique culture and traditions, coupled with its varied demography, has made Kerala one of the most popular tourist destinations in the world. Growing at a rate of 13.31%, the tourism industry is a major contributor to the state’s economy.

Kerala popular tourist attractions in the state contain the beaches at kovalam, cherai and varkala; the hill stations of munnar, nelliampathi, ponmudi and wayanad. Wildlife sanctuaries and national parks at periyar and eravikulam national park. The Kerala backwaters region an extensive network of interlocking rivers, lakes and canals that centre on alleppey, kumarakom and punnamada also see heavy tourist traffic. Heritage sightseeing such as the padmanabhapuram palace, hill palace, mattancherry palace are also visited. Kerala Cities such as kochi and thiruvananthapuram are popular canters for shopping and traditional theatrical performances.

Kerala Tourism was able to transform itself into one of the holiday destinations in India. The tag line Kerala God’s own country was adopted in its tourism promotions and became synonymous with the state. Kerala Travel is a global superbrand and regarded as one of the destinations. Kerala attracted 8.5 million tourists an increase of 23.68% in foreign tourist arrivals compared to the previous year, thus making it one of the fastest growing tourism destinations in the world.

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